2020 In Review
In 2020, we faced our share of challenges just like everyone else. But with the support of our members, we tackled those challenges and experienced a year full of compassion, expansion, and innovation.
When we had to close our doors in March due to COVID-19, the Nexus family came together to support each other in big ways. Members donated to others who lost jobs and helped cover membership costs when needed. What an incredible show of support! We wanted to find a way to keep our community strong and healthy even though we weren’t together. This gave us an opportunity to develop more options for our athletes through Instagram live workouts. Our coaches kept our spirits up with much-needed laughter and tough workouts on Instagram. These events ultimately led the way to a brand new workout option, X⁴ At Home. X⁴ At Home provides members with a more flexible way to workout from anywhere! We are excited to share this side of our brand with you later this month with the launch of our new app!
In June, we eagerly reopened the gym for in-person workouts – it felt so good to exercise together again! This remains possible because everyone works together to keep our gym clean and safe. A few months after reopening, we renovated the X⁴ side of the gym with new lights, TVs, a new layout and color scheme to provide a premium experience for our members. Improvements continue around the Nexus facility, and we look forward to sharing more updates to the CrossFit side in the coming weeks.
All of the growth in 2020, from new X⁴ locations to a new at-home workout program, the brand launch of our partners at Your4 and the many facility renovations, gave us the encouragement we needed to get through. We are grateful for the amazing staff and members that make Nexus, Nexus. Together you carried us through this year. With so much in store for 2021, we can’t wait to help you reach your New Year’s fitness resolutions!